Summer Breeze

Services: Branding & Logo Design

Industry: Nutrition Club, healthy smoothies

Location: Miami, Florida

Summer Breeze is a health-focused beverage business that arrived with a generic, hard-to-apply logo. The challenge was to modernize the identity to improve legibility, consistency, and recall across all touchpoints.

I developed a complete redesign: a palm-and-wave symbol in a window format, contemporary typography, and a navy + sand palette. I defined light/dark and single-color versions, ensuring clear hierarchy and a flexible brand.

I applied the identity to circular stickers with a transparent border and a QR code, and produced photorealistic mockups for visual validation. The result is a fresher, more professional, and memorable brand with better readability and easy implementation across print and digital media.